Service Designer @ KLM Royal Dutch Airlines | Thoughts on (service) design, design books and other random things.

Design research meets Greek philosophy.

Design research and Greek philosophy have more in common than you think.

Statue of Socrates holding a Sharpie and a book
Can you imagine Socrates as a designer?

In high school, I skipped the philosophy elective and in university philosophy of technology wasn’t necessarily my favorite subject. I also dropped classical Greek in favor of Latin (duh!). So Greek philosophy isn’t the first subject that comes…

Venting my frustration on bad design & stupid systems

From time to time you run into things which are absolutely not working in this world. Some are just plain stupid, others are really impactful on society. As many other designers I might have gotten a taste of our inner God-complex, where we all feel design must save the world…

Survive lockdown, put your time to good use or just have something to do during your holiday

I ordered a ton of books to fill the time gained by working from home and to survive the (semi-)lockdown in the Netherlands. These 5 books inspired me so much that I want to share them with you. …

My reflections and takeouts from Toronto

It’s been a while since the Service Design Global Conference in Toronto. Being my first SDGC, the conference was full of energy, inspiration, critical reflections and good discussions. After getting back to work for a few weeks I now had time to reflect on the talks a bit more. So…

Vincent Baas

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store